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For a successful business, you need a viable business idea, the skills to make it work and the funding. Discover whether your idea has what it takes.

Forming your business correctly is essential to ensure you are protected and you comply with the rules. Learn how to set up your business.

It is likely you will need funding to start your business unless you have your own money. Discover some of the main sources of start up funding.

Businesses and individuals must account for and pay various taxes. Understand your tax obligations and how to file, account and pay any taxes you owe.

Businesses are required to comply with a wide range of business laws. We introduce the main rules and regulations you must comply with.

Learn why business planning is an essential exercise if your business is to start and grow successfully, attract funding or target new markets.

Marketing matters. It drives sales and helps promote your brand and products. Discover how to market your business and reach your target customers.

Some businesses need a high street location whilst others can be run from home. Understand the key factors from cost to location, size to security.

Your employees can your biggest asset. They can also be your biggest challenge. We explain how to recruitment and manage staff successfully.

It is likely your business could not function without some form of IT. Learn how to specify, buy, maintain and secure your business IT.

Few businesses manage the leap from start up to high-growth business. Learn what it takes to scale up and take your business to the next level.

Make start-up growth easy with six simple tips

You have an awesome product, but now it's time to scale. Other than word of mouth, how are you planning on bringing users to your product? If your answer is 'I don't know' or 'the subscribers' list' you might be in trouble. But don't fret; these quick tips that many start-ups ignore will help boost your growth without taking too much time out of your busy day.

  1. Get listed: There are numerous start-up listing websites that will help you build up backlinks – the main currency of search engines. Once you have backlinks, the Internet will do a lot of the work for you.
  2. Get press: If your product fills a niche or serves an industry, find the trade news sites and submit press releases to coincide with new features or products. This is a great way to build awareness and gain legitimacy for your product.
  3. Get social: There are a number of growth-building Twitter apps such as Crowdfire and Twitfox that will favorite tweets by people who are tweeting about things you like and bring them to your page. Make connections and grow together.
  4. Get creative: In a world where content is king, you need to start a blog and write content your users want to see and share. It doesn't have to relate directly to your business, but it must resonate with your customers. Feel free to think outside the box.
  5. Get friends: When you're creating content, be sure to “shout out” the products and people that you like. Nothing makes someone want to share your product more than you sharing theirs.
  6. Get smart: Use analytic tools such as CrazyEgg (creates a click heat map), Google Analytics, and live help software in order to learn from your audience. This will help you provide better customer service while also improving your user interface.

These may sound simple, but working at a company that lists web apps, you'd be surprised at how many of the start-ups we work with that fail to abide by these maxims. If you follow them, the customers will come.

Copyright © 2015 John Ray of web app marketplace Crozdesk. If you have a web app and would like the get listed on the site visit this page. Follow them on twitter @crozdesk.

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